Jaylen Reed

Jaylen Reed is a basketball coach and active player based in New Braunfels, Texas. A two-year varsity player and state champion during his senior year, Jaylen chose to continue pursuing basketball outside of the traditional college route. He currently competes in the ABA and is preparing for FIBA 3x3 competition.

Over the years, Jaylen has combined his experience as a player with coaching and training to deepen his understanding of the game, movement, and athlete development. His approach focuses on basketball IQ, three-level scoring, and strength and movement, with an emphasis on helping athletes understand the details behind what they’re doing.

Jaylen describes his coaching style as detailed and straightforward. He believes athletes benefit from honest coaching, clear expectations, and practical tools they can continue using outside of organized training. His goal is for every athlete to leave a session knowing what they improved, what they need to keep working on, and how to continue developing on their own.

For Jaylen, development goes beyond basketball skills. He emphasizes discipline, consistency, humility, and understanding the importance of recovery. He coaches to give younger players the knowledge and basketball IQ he wishes he had growing up, helping them become better players while preparing them for opportunities both on and off the court.

In his words, basketball is “the most beautiful sport we have.”